We’re curating IABM TV interviews around five key themes driving industry innovation, helping position your speakers as thought leaders within the global conversation.
These themes are:
New Revenue Generation
Whether it’s launching a FAST channel, enabling shoppable video, or adding personalization, media companies are innovating to drive new revenue streams. IABM is exploring the key factors guiding MediaTech vendors and buyers in developing these services—from market demand and ROI to user experience and tech readiness.
Business Transformation
Amidst market volatility, evolving consumer behaviours and rapid technology advancements, MediaTech vendors and buyers need to be able to adapt and remain agile. IABM will provide a forum to discuss different aspects of business transformation, from product and technology to operations and culture.
Sustainability
IABM wants to elevate success stories that showcase the diverse nature of sustainability. This will be an opportunity for pioneers to showcase how they are achieving sustainability goals to empower and inspire industry peers on their own journey towards a sustainable future.
Democratization of MediaTech
Democratization is an ongoing process that has created opportunities for a diverse range of end-users beyond traditional broadcast media and entertainment to create video content and publish to a global audience. This topic is for vendors that have been able to reach new customer groups by prioritizing ease of use, accessibility, and introducing MediaTech to vertical markets outside of broadcast media and entertainment.
Successful Buyer/Vendor Relationship
This opportunity invites MediaTech vendors and buyers to share their experiences of successful partnerships. By offering tips and best practices, participants will help improve collaboration and unlock new business opportunities across the industry—providing valuable guidance to IABM’s community of MediaTech vendors.