IABM TV at IBC 2025

Michelle Munson from Eluvio at IBC 2025

In this interview, Michelle Munson highlights how Eluvio is transforming the distribution of live, on-demand, and archival video through its Content Fabric and Application Suite. She showcases how leading organisations—including Amazon Studios/MGM, UEFA, FOX, Sony Pictures, and Warner Bros.—are using Eluvio to streamline workflows and unlock new monetisation strategies. Michelle explains how Eluvio’s approach eliminates inefficiencies of legacy cloud and CDN models by working entirely in-place on the Content Fabric, with built-in security, provenance, and analytics. She also details how the platform delivers ultra-low latency live video globally, enabling broadcasters to reduce reliance on satellite, while AI-powered features like in-place search, highlight editing, and content composition drive new possibilities for sports and live event content